Innovation and Entrepreneurship
The second semester focuses on growth opportunities and how they can be realised in the short and long term. You also choose your specialisation during the second semester. Examples of specialisations include emerging markets and social entrepreneurship, experience economy and event intrapreneurship.
There is a need for a degree programme that gives the students the right mindset for becoming entrepreneurs and which includes entrepreneurial thinking and discussions on how entrepreneurial thinking applies to new companies.— Advisory Board