Desk research - guides and help

Need help with your desk research? We have made guides for:

Literature search

  • Optimize your literature search. Guides to finding student thesis, books and articles.

Market analysis

  • An overview of the sources, you'll need for the analysis.
  • Guide to quantification - to estimate market sizes.
  • An overview of the classification schemes used for quantification and segmentation.
  • A guide to managing inadequate data.