Marketing Management

AP degree - 2 years - 120 ECTS

Are you interested in marketing, sales and communication? Would you like to work as a marketing coordinator or a sales manager? Do you wish you could plan and implement marketing strategies in exciting companies? Then our Marketing Management programme is for you.

Usable marketing and sales knowledge

A marketing manager is at the forefront of marketing, sales, communications, management and business law. This 2-year programme is close to practice and internationally orientated, which will provide you with broad knowledge of the economic, legal, cultural, organisational and global conditions that feature in a company’s or organisation’s marketing.

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Earn a Bachelor’s degree in 1½ years. This programme in Marketing Management is the first two years of a Bachelor’s programme in Innovation and Technology, a Bachelor’s programme in International Sales and Marketing Management or a Bachelor’s programme in Digital Concept Development.

This entire programme is taught in English.

Overview of the entire company

A good marketing and sales employee is a good marketeer who has an overview of the entire company, which is why you also learn about economics, supply chain management, organisation and business law.  At the same time, it is vital that you train what we call ‘personal leadership’ so that you are capable of taking independent responsibility, are proactive and dare to take advantage of your full potential.

An education close to the business community

The Marketing Management programme provides access to a wide range of job opportunities in Denmark or abroad, among other things, as a marketing coordinator, a sales assistant or an information officer.

This programme is close to practice and you’ll get hands-on experience from the business community – among other things through an internship at a relevant company – this ensures that you, as a graduate, are well equipped to do your future job. The programme is also a good starting point if you want to start your own company or want to continue studying for a higher education.

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Go abroad as part of your degree

You can study, join a summer school or take your internship abroad during the programme.

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Do you have any questions?

How to find us

You take the programme at:

Business Academy Aarhus
Sønderhøj 30
8260 Viby J